Latest News

News Image

Pernod Ricard and Brown‑Forman Merger Talks: A New Transatlantic Spirits Giant?

Spirits
Apr 1, 2026
News Image

Virgin Wines Uncorks an AI-Powered Wine Shopping App

Wine
Apr 1, 2026
News Image

Tuborg’s “You Don’t Have To” Campaign: A Gen Z Rebrand

Beer
Apr 1, 2026
News Image

Only Peroni: Asahi’s Big UK Relaunch of Peroni Nastro Azzurro

Beer
Apr 1, 2026
News Image

Guinness “Stoutie” Foam Printing Goes Viral

Beer
Apr 1, 2026
News Image

Casamigos Scores with World Cup-Themed Margaritas and Friendly Rivalry Campaign

Spirits
Apr 1, 2026
News Image

Ketel One Targets Brunch Culture with Diageo’s Daytime Martini Campaign

Spirits
Apr 1, 2026
News Image

Grey Goose & Heidi Klum Debut the Devil’s Roast Espresso Martini for The Devil Wears Prada 2

Spirits
Apr 1, 2026
News Image

Jack Daniel’s & Coca-Cola RTD Live Music Promotion

Miscellaneous
Apr 1, 2026
Morning
Alcohol Industry News
Subscribe to our newsletter.
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

Industry intel in your inbox — from major headlines to expert insights, stay ahead in the business of alcohol.

Resources
AdvertisePrivacy PolicyTerms & Conditions
Copyright © 2026 HICORK.